{"id":8141496134,"title":"Web Analytics Strategies for Information Professionals: A LITA Guide (LITA Guide)","handle":"web-analytics-strategies-information-professionals","description":"\u003cp\u003e\u003cspan style=\"color: #741b47;\"\u003e\u003cstrong\u003eTabatha Farney and Nina McHale \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cstrong\u003eISBN-13:\u003c\/strong\u003e 9781555708979 \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e232 pages • 6\" x 9\" \u003cbr\u003e\u003cstrong\u003eYear Published:\u003c\/strong\u003e 2013\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eWhether you're gathering information for a department report or planning a website redesign, easy access to meaningful, actionable data is critical. Farney and McHale address the distinctive needs of libraries' educational mission with specific advice on how to use web analytics in a library setting. Users are given clear explanations of terminology, a glossary for future reference and effective communication tips for reporting results and recommending changes or improvements.\u003c\/p\u003e","published_at":"2016-08-19T13:53:00-04:00","created_at":"2016-08-19T13:53:23-04:00","vendor":"ALA TechSource","type":"Book","tags":["Publisher_ALA TechSource","Subject_Information Systems \u0026 Technology"],"price":9800,"price_min":9800,"price_max":9800,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":26926612550,"title":"Default Title","option1":"Default Title","option2":null,"option3":null,"sku":"9781555708979","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Web Analytics Strategies for Information Professionals: A LITA Guide (LITA Guide)","public_title":null,"options":["Default Title"],"price":9800,"weight":500,"compare_at_price":null,"inventory_quantity":2,"inventory_management":"shopify","inventory_policy":"continue","barcode":"9781555708979"}],"images":["\/\/cdn.shopify.com\/s\/files\/1\/1418\/6818\/products\/9781555708979.jpg?v=1533234598"],"featured_image":"\/\/cdn.shopify.com\/s\/files\/1\/1418\/6818\/products\/9781555708979.jpg?v=1533234598","options":["Title"],"content":"\u003cp\u003e\u003cspan style=\"color: #741b47;\"\u003e\u003cstrong\u003eTabatha Farney and Nina McHale \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cstrong\u003eISBN-13:\u003c\/strong\u003e 9781555708979 \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e232 pages • 6\" x 9\" \u003cbr\u003e\u003cstrong\u003eYear Published:\u003c\/strong\u003e 2013\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eWhether you're gathering information for a department report or planning a website redesign, easy access to meaningful, actionable data is critical. Farney and McHale address the distinctive needs of libraries' educational mission with specific advice on how to use web analytics in a library setting. Users are given clear explanations of terminology, a glossary for future reference and effective communication tips for reporting results and recommending changes or improvements.\u003c\/p\u003e"}

Web Analytics Strategies for Information Professionals: A LITA Guide (LITA Guide)

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Tabatha Farney and Nina McHale

ISBN-13: 9781555708979 

232 pages • 6" x 9"
Year Published: 2013

 

Whether you're gathering information for a department report or planning a website redesign, easy access to meaningful, actionable data is critical. Farney and McHale address the distinctive needs of libraries' educational mission with specific advice on how to use web analytics in a library setting. Users are given clear explanations of terminology, a glossary for future reference and effective communication tips for reporting results and recommending changes or improvements.

Sku: 9781555708979

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