Marketing Webinars

{"id":3878046826566,"title":"Student Athletes: Library Outreach \u0026 Engagement Strategies","handle":"student-athletes-library-outreach-engagement-strategies","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cstrong style=\"box-sizing: border-box; margin: 0px; padding: 0px; font-weight: bold; color: #1c1c1c; font-family: Helvetica, 'Helvetica Neue', Arial, 'Lucida Grande', sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; background-color: #ffffff; text-decoration-style: initial; text-decoration-color: initial;\"\u003eThis session originally aired on July 16, 2019.  Purchase it today to receive access to the recording for 1 year from that date.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAbout this Session:\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eStudent athletes can prove to be a challenging group for the library and library staff to connect with. They are often on the road and have training demands that put pressure on the already busy student schedule. James and Leeanne will review ideas, strategies and programs that academic libraries or school libraries can use to connect with this group. This session will explore the hurdles and successes that the University of Calgary Libraries have had over the past few years trying to improve the information literacy skills of this important student group.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eParticipants will:\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Review strategies for connecting with a busy student group.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Examine information literacy modules for off-campus students.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Explore successes and failures with student marketing and outreach.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAbout the Presenter:\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eJames Murphy is Research and Learning Librarian at the Taylor Family Digital Library, University of Calgary, liaison to the departments of Art and Architecture, and manages outreach and open access initiatives.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eSocial media: Twitter: @UCalgaryLibrary, facebook.com\/UCalgaryLibraries\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e","published_at":"2019-06-24T11:52:11-04:00","created_at":"2019-06-24T11:52:11-04:00","vendor":"Education Institute","type":"Webinar","tags":["Product_Webinar","Publisher_Education Institute","Semester_Summer 2019","Type_Marketing"],"price":4500,"price_min":4500,"price_max":5500,"available":true,"price_varies":true,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":29211406434374,"title":"Member","option1":"Member","option2":null,"option3":null,"sku":"EI160719M","requires_shipping":false,"taxable":true,"featured_image":null,"available":true,"name":"Student Athletes: Library Outreach \u0026 Engagement Strategies - Member","public_title":"Member","options":["Member"],"price":4500,"weight":0,"compare_at_price":null,"inventory_quantity":-2,"inventory_management":null,"inventory_policy":"deny","barcode":""},{"id":29211406467142,"title":"Non Member","option1":"Non Member","option2":null,"option3":null,"sku":"EI160719N","requires_shipping":false,"taxable":true,"featured_image":null,"available":true,"name":"Student Athletes: Library Outreach \u0026 Engagement Strategies - Non Member","public_title":"Non Member","options":["Non Member"],"price":5500,"weight":0,"compare_at_price":null,"inventory_quantity":0,"inventory_management":null,"inventory_policy":"deny","barcode":""}],"images":["\/\/cdn.shopify.com\/s\/files\/1\/1418\/6818\/products\/EI_Marketing.png?v=1561391579"],"featured_image":"\/\/cdn.shopify.com\/s\/files\/1\/1418\/6818\/products\/EI_Marketing.png?v=1561391579","options":["Rate"],"content":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cstrong style=\"box-sizing: border-box; margin: 0px; padding: 0px; font-weight: bold; color: #1c1c1c; font-family: Helvetica, 'Helvetica Neue', Arial, 'Lucida Grande', sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; background-color: #ffffff; text-decoration-style: initial; text-decoration-color: initial;\"\u003eThis session originally aired on July 16, 2019.  Purchase it today to receive access to the recording for 1 year from that date.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAbout this Session:\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eStudent athletes can prove to be a challenging group for the library and library staff to connect with. They are often on the road and have training demands that put pressure on the already busy student schedule. James and Leeanne will review ideas, strategies and programs that academic libraries or school libraries can use to connect with this group. This session will explore the hurdles and successes that the University of Calgary Libraries have had over the past few years trying to improve the information literacy skills of this important student group.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eParticipants will:\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Review strategies for connecting with a busy student group.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Examine information literacy modules for off-campus students.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Explore successes and failures with student marketing and outreach.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAbout the Presenter:\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eJames Murphy is Research and Learning Librarian at the Taylor Family Digital Library, University of Calgary, liaison to the departments of Art and Architecture, and manages outreach and open access initiatives.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eSocial media: Twitter: @UCalgaryLibrary, facebook.com\/UCalgaryLibraries\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e"}

{"id":3878247563334,"title":"Find Your Voice: OLA Advocacy Toolkit at Your Public Library","handle":"find-your-voice-ola-advocacy-toolkit-at-your-public-library","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eAlexandra Yarrow, Dana Vanzanten \u0026amp; Ardis Proulx-Chedore\u003c\/p\u003e\n\u003cp\u003eJune 6, 2019 @ 10:00 AM — 11:00 AM ET\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eAbout this Session:\u003cbr\u003eHave you ever wondered how to build better relationships with stakeholders in your community? Do you want to build support for a new initiative?  Or raise awareness of the value your library brings to your community in the 21st century? Attend this session to learn about OLA’s Advocacy Toolkit (Download it here:\u003ca href=\"http:\/\/bit.ly\/OLAAdvocacyToolkit\"\u003ehttp:\/\/bit.ly\/OLAAdvocacyToolkit\u003c\/a\u003e) and how you can use the resources and templates to effectively advocate for your public library. Presenters will provide some concrete examples from their advocacy experiences in diverse public library settings. Attendees will be invited to reflect on their current advocacy activities and brainstorm and share ideas for future initiatives.\u003c\/p\u003e\n\u003cp\u003eThis webinar will tackle topics including:\u003cbr\u003e-Communications\u003cbr\u003e-Advocacy\u003cbr\u003e-Community engagement\u003cbr\u003e\u003cbr\u003eAbout the Presenters:\u003cbr\u003eAlexandra Yarrow is a manager at the Ottawa Public Library. She has been involved in professional library associations at the local, provincial and federal level, and has been involved in advocacy work on these levels for her library, for associations, and library partners. Alexandra is also the founder and president of the Ottawa children’s non-profit Twice Upon a Time.\u003cbr\u003e \u003cbr\u003eDana Vanzanten is a manager at St. Thomas Public Library.  Community development is a major part of her role, and she is passionate about communicating the value of the library to a variety of stakeholders, including community members and officials at the municipal and provincial level. She is currently co-chair of the OLA Advocacy Committee.\u003cbr\u003e\u003cbr\u003eArdis Proulx-Chedore has been employed for almost 10 years at the Cochrane Public Library in Cochrane Ontario. As a Library and Information Technician she is currently in the role of Program Coordinator for her library which sees her work with the public in the developing, facilitation, maintenance and promotion of programming for all ages. Basically, she is a walking and talking advocacy tool for her library, and sometimes they pay her in brownies.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWatch the recording of this free webinar here:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003ca href=\"http:\/\/bit.ly\/OLAAdvocacyToolkit4PL\"\u003ehttp:\/\/bit.ly\/OLAAdvocacyToolkit4PL\u003c\/a\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e","published_at":"2019-06-24T14:16:20-04:00","created_at":"2019-06-24T14:16:20-04:00","vendor":"Education Institute","type":"Webinar","tags":["Product_Webinar","Publisher_Education Institute","Semester_Summer 2019","Type_Marketing"],"price":0,"price_min":0,"price_max":0,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":29211753119814,"title":"Default Title","option1":"Default Title","option2":null,"option3":null,"sku":"EI060619","requires_shipping":false,"taxable":true,"featured_image":null,"available":true,"name":"Find Your Voice: OLA Advocacy Toolkit at Your Public Library","public_title":null,"options":["Default Title"],"price":0,"weight":0,"compare_at_price":null,"inventory_quantity":-1,"inventory_management":null,"inventory_policy":"deny","barcode":""}],"images":["\/\/cdn.shopify.com\/s\/files\/1\/1418\/6818\/products\/EI_Marketing_ed947a77-4605-4d4c-8d6e-291bdaf998c6.png?v=1561400273"],"featured_image":"\/\/cdn.shopify.com\/s\/files\/1\/1418\/6818\/products\/EI_Marketing_ed947a77-4605-4d4c-8d6e-291bdaf998c6.png?v=1561400273","options":["Title"],"content":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eAlexandra Yarrow, Dana Vanzanten \u0026amp; Ardis Proulx-Chedore\u003c\/p\u003e\n\u003cp\u003eJune 6, 2019 @ 10:00 AM — 11:00 AM ET\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eAbout this Session:\u003cbr\u003eHave you ever wondered how to build better relationships with stakeholders in your community? Do you want to build support for a new initiative?  Or raise awareness of the value your library brings to your community in the 21st century? Attend this session to learn about OLA’s Advocacy Toolkit (Download it here:\u003ca href=\"http:\/\/bit.ly\/OLAAdvocacyToolkit\"\u003ehttp:\/\/bit.ly\/OLAAdvocacyToolkit\u003c\/a\u003e) and how you can use the resources and templates to effectively advocate for your public library. Presenters will provide some concrete examples from their advocacy experiences in diverse public library settings. Attendees will be invited to reflect on their current advocacy activities and brainstorm and share ideas for future initiatives.\u003c\/p\u003e\n\u003cp\u003eThis webinar will tackle topics including:\u003cbr\u003e-Communications\u003cbr\u003e-Advocacy\u003cbr\u003e-Community engagement\u003cbr\u003e\u003cbr\u003eAbout the Presenters:\u003cbr\u003eAlexandra Yarrow is a manager at the Ottawa Public Library. She has been involved in professional library associations at the local, provincial and federal level, and has been involved in advocacy work on these levels for her library, for associations, and library partners. Alexandra is also the founder and president of the Ottawa children’s non-profit Twice Upon a Time.\u003cbr\u003e \u003cbr\u003eDana Vanzanten is a manager at St. Thomas Public Library.  Community development is a major part of her role, and she is passionate about communicating the value of the library to a variety of stakeholders, including community members and officials at the municipal and provincial level. She is currently co-chair of the OLA Advocacy Committee.\u003cbr\u003e\u003cbr\u003eArdis Proulx-Chedore has been employed for almost 10 years at the Cochrane Public Library in Cochrane Ontario. As a Library and Information Technician she is currently in the role of Program Coordinator for her library which sees her work with the public in the developing, facilitation, maintenance and promotion of programming for all ages. Basically, she is a walking and talking advocacy tool for her library, and sometimes they pay her in brownies.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWatch the recording of this free webinar here:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003ca href=\"http:\/\/bit.ly\/OLAAdvocacyToolkit4PL\"\u003ehttp:\/\/bit.ly\/OLAAdvocacyToolkit4PL\u003c\/a\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e"}